Prosek is a leading global firm in financial and corporate communications and marketing. By introducing its influence and expertise to Becca’s operations, it is helping build a bridge between culture and capital. Becca, in turn, will bring its deep understanding of the hospitality space to Prosek clients looking to broaden and diversify their scope beyond traditional business parameters.
“Prosek’s expertise is business, ours is consumer,” explains Becca Parrish, founder of Becca. “Where we influence culture, Prosek influences economies. Together, we are uniquely positioned to build valuable influence and better serve our clients’ needs.”
Jennifer Prosek, managing partner of Prosek, adds: “Our clients increasingly understand the importance of hospitality and experience marketing for both their own businesses and those they invest in. In our view, Becca is the best in the space, and we are excited to partner with Becca and her world class firm.”