A publishing veteran who started her career in London, Pei-Ru now brings her editorial acumen to brand strategy and creative comms for clients such as Le Bernardin, La Mercerie, Tourists and Ralph Lauren, while actively seeking out untold stories and unexpected partnerships to reflect a range of new perspectives. Pei-Ru was born and raised in Singapore and has been a proud New Yorker since 2013. Her multi-cultural background informs her approach to both work and life and is best manifested in her love for all snacks and asking lots of questions.